The Return of the Adidas Forum Low Sneakers
The Adidas brand, known worldwide for its sports and fashion products, needs no introduction. Indeed, the German company has established itself over time as one of the giants of streetwear. Its history begins in the 1940s: at the time, the two Dassler brothers were partners and owned the company, which initially limited itself to the manufacture of Adidas sports shoes.
But following a dispute, Adolf and Rudolf decided to go their separate ways before creating their respective sports brands: thus, Adidas and Puma were born. Of course, both companies have had their ups and downs, but today, and for a long time now, they are among the world's top sports brands. And, the trend is working in their favor, as the streetwear movement is on the rise.
The Design of the Adidas Forum Low Sneakers
The three-stripe brand quickly set its sights on expanding its product line by offering new Adidas sports shoe models and new clothing collections. Thus, in the 1960s, the brand developed a line of Adidas sneakers specifically for basketball: a rather strategic choice given the widespread popularity of the sport. Adidas seized the opportunity and rode this wave by marketing specialized shoes for hard courts: the very famous Stan Smith was born. Shortly after, a new model by Adidas appeared: the Adidas Forum Low.
To design this Adidas Forum Low, the German company called on French designer Jacques Chassaing, with the goal of creating ever-more efficient basketball shoes. To do this, the designer met directly with athletes to determine the weak point of their shoes at the time: the ankle. Chassaing therefore created the "criss-cross ankle system," a Velcro strap surrounding the fragile part of the ankle to protect it from possible injuries. This technology allowed athletes to benefit from better support and thus perform better.
But it was the famous Michael Jordan who started the hype around the Adidas Forum Low. We saw these women's Adidas Forum Lows go from the courts to the streets thanks to the basketball player's influence and fame. Note also that many colorways exist for this model: for example, the Adidas Forum 84 Low Off-White Vivid Red Footwear White, or the Adidas Forum 84 Low BSTN Panathinaikos, which have been widely adopted by the sneaker community.
Numerous collaborations for the Adidas Forum Low
Today, Adidas has reinvented the women's and men's Adidas Forum Lows by collaborating with artists. Thus, the Adidas Forum Buckle Low Bad Bunny Blue Tint and Adidas Forum Low Bad Bunny White models were born. But whether it's the green Adidas Forum Low, the blue Adidas Forum Low, or the black Adidas Forum Low, these Adidas sneakers have been and remain a classic in the world of streetwear. Available in men's and women's sizes, featuring the famous side stripes and a vintage design, these Adidas sneakers have clearly won everyone over!
