Is Labubu Inspired by a Demon? The Pazuzu Theory Behind the Cutest Monster
- , door Amirreza SHIRAZI
- 2 min lezen

If you've seen Labubu — the quirky, big-eyed figure from Pop Mart’s The Monsters series — you probably think: cute, weird, maybe a little creepy. But what if there’s more behind that mischievous grin?
Some fans believe Labubu might be inspired by something much darker: an ancient demon god named Pazuzu. Here's where that idea comes from, and why it might not be as far-fetched as it sounds.
👁️ Who Is Pazuzu?
In ancient Mesopotamian mythology, Pazuzu is a demon associated with the southwest wind, drought, plague, and—ironically—protection from other demons. He’s depicted with:
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A lion-like face with bulging eyes
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Wild hair and beard
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Clawed hands and feet
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A mischievous (sometimes terrifying) grin
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Wings and a snake tail
If you're thinking that kind of sounds like Labubu, you're not alone.
🧸 Labubu’s Strange Similarities
Labubu, created by artist Kasing Lung, is officially just a cheeky little monster with a big personality. But fans online have pointed out some spooky overlaps:
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Big, unblinking eyes
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A mouth full of pointed teeth
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Long limbs and claws
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Fluffy, animalistic features
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A wide, frozen grin
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Mysterious backstories and secret editions
Add in the fact that some Labubu variants come with robes, masks, horns, or ritual-like accessories, and the demonic design theory starts to feel more real.
“It’s like Pazuzu got reimagined by Sanrio,” joked one Reddit user.
🌕 The Internet Theory
On forums and TikTok, fans have spun fun theories:
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Labubu is possessed by an ancient spirit
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Kasing Lung based the character on Pazuzu, intentionally or not
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Each secret edition hides a darker version of the character
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Labubu represents duality — part innocence, part chaos
Some even claim owning too many Labubus brings strange luck or bizarre dreams. Urban legend? Probably. But the mystery only makes people want more.
📦 Cute Meets Creepy: The Appeal
What makes Labubu so successful might be exactly that blend: cute on the outside, chaotic underneath.
Much like cult mascots in horror anime or creepy video games (think Danganronpa’s Monokuma or Happy Tree Friends), Labubu walks a fine line between adorable and disturbing. And that’s what makes it unforgettable.
Whether or not there’s any real connection to Pazuzu, the idea taps into something real:
We’re drawn to things that feel innocent… with a twist.
💡 Final Thoughts
Is Labubu really a reimagined demon from Mesopotamian myth? Probably not.
But does the theory add a layer of bizarre, internet-fueled magic to the experience of collecting it? Absolutely.
So the next time you open a blind box and pull out a Labubu with a sly grin, ask yourself:
Is it smiling with joy… or plotting something else?
🧸 Curious to Know More?
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Read our Full Guide to Labubu Collecting
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Join the global fanbase that can’t get enough
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Share your rarest, weirdest Labubu edition with us on IG @exclufy